Blizzard: Free-to-play WOW 'Possible'
Posted by Donster on: 2009-07-07 16:26:48 278
Lead designer Tom Chilton says the multiplatinum MMORPG champion could abolish monthly subscription plan by adopting microtransaction system.

By Matthew Peters, GameSpot

The microtransaction-based "Free Realms" recruited 3 million users less than seven weeks after its launch, inviting players to its casual family-friendly world to buy accessories for their postmen and chef characters. However, its revenue has yet to match World of Warcraft's, which had over 11 million subscriptions by October 2008. Despite its extraordinary commercial success with a traditional subscription model, WOW lead designer Tom Chilton said the dominant MMORPG could go free-to-play in the future.

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